FlyLouisville.com
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Website, UX/UI
The Louisville Regional Airport Authority (LRAA) oversees Louisville Muhammad Ali International Airport, Bowman Field, and the Louisville Renaissance Zone Corporation (LRZC), playing a vital role in the community. Recognizing the outdated and unfriendly nature of their website, especially after the renaming of Louisville Muhammad Ali International Airport, LRAA sought a solution. As creative director at Fieldtrip, I led a team to revamp the website, catering to traveler needs and individual business units within LRAA, ensuring a seamless interactive experience.
Role: Creative director, art & copy | Agency: Fieldtrip